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Portfolio

A small sampling of written work. If you're interested in seeing further work or have questions, please contact me!

Retail

Google Fi Best Buy Fixture

Google needed to condense a lot of information for the mid panel of this Best Buy in-store fixture. Working with existing copy, I was able to cut out the noise and deliver a condensed version that was on brand and fit the design.

2 TCW Citrine Crown Pendant in Sterling Silver
  • 2 TCW citrine pendant provides delicate shimmer

  • Prong-set pendant lets the beauty of the stone shine

  • Sterling silver construction coordinates effortlessly with your existing silver pieces

  • Closes with a spring ring clasp for secure, confident wear
     

Showcase your sunny disposition with this Round-Cut Citrine Pendant Sterling Silver from Tiara. Set on an 18-inch cable chain, this simple citrine pendant necklace falls just past the collarbone for easy styling with an array of different necklines. The beautiful round-cut yellow citrine stone is set in a delicate, detailed crown-prong setting rendered in solid sterling silver, letting the natural beauty of the stone shine through. Closing with a spring ring clasp for secure, confident wear, you'll love pairing this sterling silver citrine necklace with jeans and a tee, formal dresses and everything in between.

2 TCW Tiara Citrine Crown Pendant in Sterling Silver

Showcase your sunny disposition with this Round-Cut Citrine Pendant Sterling Silver from Tiara. Set on an 18-inch cable chain, this simple citrine pendant necklace falls just past the collarbone for easy styling with an array of different necklines. The beautiful round-cut yellow citrine stone is set in a delicate, detailed crown-prong setting rendered in solid sterling silver, letting the natural beauty of the stone shine through. Closing with a spring ring clasp for secure, confident wear, you'll love pairing this sterling silver citrine necklace with jeans and a tee, formal dresses and everything in between.

    

  • 2 TCW citrine pendant provides delicate shimmer

  • Prong-set pendant lets the beauty of the stone shine

  • Sterling silver construction coordinates effortlessly with your existing silver pieces

  • Closes with a spring ring clasp for secure, confident wear

Blog

Blog

8 Ways to Lower MOQ Requirements

With startup culture still on the rise, traditional Chinese factories are beginning to see the potential in new brands and smaller orders. For a brand just starting out, however, even the minimum quantities for "small batch" production can look daunting.

If you can’t see yourself ordering ten thousand pairs right out of the gate, here are some tips for working with your factory on lowering production MOQs. 

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